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Tuesday, March 22 • 8:00am - 9:30am
Boba the Gateway Drink & More (Room #S230)

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Join Andrew Chau (co-founder of Boba Guys and best-selling author of Penguin Randon House's The Boba Book) and explore the world of boba. Boba (sometimes referred to as 'bubble tea') is the fastest-growing beverage vertical in the world with a nearly $3B market size. As beverage trends become increasingly global, this class will serve as a deep dive into the world of boba by one of the industry's experts. 
Many of today's top innovations come from the land of boba. From sea salt foam to herbal jellies, boba drinks are the gateway drink to the future of the beverage market. This is the first time Andrew is providing the public a complete survey of the industry. Analysts, tea connoisseurs, and beverage enthusiasts alike are all welcome. And surely, there will be drinks to sample!

avatar for Andrew Chau

Andrew Chau

Co-Founder & CEO, Boba Guys
Started Vergence Media (interactive merchandising for e-commerce platforms) in 2006. Successfully funded and exited to Flipside Studios in 2011. Started Boba Guys and Tea People (food & beverage company) in 2011. Board member for The Daily Californian and National ACE. Active Ent... Read More →

Tuesday March 22, 2022 8:00am - 9:30am PDT
Las Vegas Convention Center, South Hall